Noel Gamo

Melbourne, Australia · Aged Care / Government Reform

Sole product designer on a squad with a Product Manager, a Data Lead and engineering, across HomeMade’s customer, staff, provider and coordinator platforms. Reporting to a Design Manager.

Responsibilities

• Own UX outcomes from discovery to delivery: understanding customer challenges, then prototypes, specifications and handover documentation.
• Scope and run user research and usability testing through Askable and internal comms, and facilitate workshops with finance and leadership stakeholders to shape and review designs.
• One of the custodians of the company-wide design system on shadcn/ui. Design against production code and generate the Figma kit from the repo.
• Contribute to design culture as the business scales, including the organisation’s AI Usage Standard.

Key achievements

• Took Funding & Utilisation from “stop the bleed” to shipped in one quarter, after customers were overspending their care budgets. A new Expenses ledger is live on both portals, staff reconciliations match every time, and Utilisation, now measured against the care-plan budget, is live for staff.
• Chose with the Product Manager not to build a planned Funding page, keeping the quarter on what stops overspend.
• Established “Dual-Kickoff” protocols (video walkthroughs plus Definition of Ready gates) to keep design intent intact as engineering scaled from 11 to 20, including a new offshore team in India.

Melbourne, Australia · FinTech · B2B SaaS

Lead product designer on Birchal’s equity crowdfunding platform, working with business leaders, engineering, Campaign Managers and, later, a Head of Product.

Responsibilities

• Worked with business leaders to drive product outcomes, owning the design process end to end, from research to development-ready handover.
• Led design decisions and trade-offs across the internal and external customer experience, within the rules of a regulated investment product.
• Ran stakeholder workshops and interviews across Campaign Managers, Sales and Legal & Compliance.
• Built design culture through rituals and a regular cadence in cross-functional design ceremonies, and championed design practice across the business.

Key achievements

• Designed the Founder’s Dashboard end to end, moving fundraising from a high-touch, agency-assisted model toward self-serve. Built the comparative usability test in Maze; my role ended the day before it launched, so it shipped complete but unproven.
• Replaced ad-hoc weekly prioritisation with a roadmap tied to shareholder goals, giving the team room for long-term work.
• Stepped into interim squad leadership after the contract CTO’s departure, representing product in shareholder meetings until a permanent Head of Product was hired.

Melbourne, Australia · B2B Marketplace · Casual Staffing

Product designer in the Employer team at Australia and New Zealand’s largest online staffing platform, owning a significant part of the employer experience: how businesses request, manage and optimise their casual workforce.

Responsibilities

• Owned design problems end to end, from concept through user testing to high-fidelity deliverables.
• Led user research and tested solutions with customers, working with product managers, designers, tech leads, engineers and stakeholders across the business.
• Led discussion of design exploration, methods and conclusions, and contributed to design strategy and principles.

Key achievements

• Designed MAP, Sidekicker’s Multi-Agency Platform, letting clients manage workers from every staffing agency they used, on a platform built by the agencies’ competitor. Against a launch target of three early adopters, roughly 2,200 client businesses opted in.
• Redesigned the worker rating system with pre-canned responses drawn from research, and decoupled ratings from timesheet approval: 62% more reviews in month one against a 30% target, and 21% more first-time reviewers against 10%.
• Redesigned business registration, cutting misregistrations by 34%, and added arrival instructions and a “what to wear” field to job requests so workers arrive prepared.
• Introduced a “Travelling Designer” model and clearer documentation standards, so designers could work end to end across product streams.

Melbourne, Australia · FinTech & Investment Platforms

Digital designer across multiple investment research brands, designing financial dashboards and high-traffic promotional pages for new retail and high-net-worth investors.

Key achievements

• Architected a modular design system for financial dashboards across multiple brands, cutting development time by 68%.
• Redesigned high-traffic promotional pages with accessibility features (text-to-speech, dynamic font scaling) for an older demographic, contributing to a 53% conversion rate among new customers.
• Designed WCAG-compliant interfaces translating volatile market data (crypto, small-caps) for investors at every level.